Practical Tips
Getting the Most Out of Pricing Analyser
Pricing Analyser is most effective when it is used as a practical pricing workflow rather than as a one-off reporting tool. The strongest results usually come from a small number of clear rules, sensible boundaries and regular review.
This page sets out some practical ways to get the most value from the plugin.
Start simple
Begin with a small number of pricing rules rather than trying to cover every possible case at once.
Two or three clear rules are usually enough to establish a useful starting workflow. Once you have reviewed the recommendations they generate, you can refine thresholds or add additional rules where needed.
Simple rules are easier to understand, easier to trust and easier to maintain.
Use boundaries early
If margin protection matters to your business, set floor and ceiling prices as early as possible.
This gives Pricing Analyser a clear commercial range within which to assess recommendations and helps prevent accidental pricing decisions that move too far in the wrong direction.
Even if not every product needs boundaries immediately, it is worth applying them to the products that matter most.
Look at signals together
No single signal tells the whole story.
For example:
- high interest with low conversion suggests a different issue from high sales with high conversion
- strong recent sales with very low stock may justify a different response from strong recent sales with excess stock
- a weak trend may matter less if the broader sales picture remains strong
Pricing Analyser works best when you review recommendations in the context of the surrounding signals and charts.
Use the explanation view
When a recommendation appears, open the explanation before applying it if the reason is not immediately obvious.
The explanation view helps you confirm:
- which rule matched
- what signal value caused the match
- what other rules may also have matched
- whether a boundary or cooldown is relevant
This is particularly useful once you have several active rules.
Review recommendations regularly
Pricing Analyser is designed to support ongoing catalogue review. It works best when the dashboard is revisited regularly rather than only occasionally.
Frequent review helps you:
- spot new pricing opportunities earlier
- see which rules are generating useful recommendations
- identify rules that may be too aggressive or too weak
Use the Daily Briefing as a prompt
The Daily Briefing is most useful when treated as a prompt to review the dashboard, not as a substitute for it.
If the briefing highlights something notable, use the dashboard to inspect the product in more detail before making a pricing change.
This keeps the workflow efficient without skipping the review stage.
Add category focus to your rules
Some rules may be useful across the store, but products and product categories that are particularly price-sensitive make great candiates for rules gated just to these.
Use Bulk Utilities deliberately
Bulk Utilities are powerful and best used with clear intent.
They are ideal for planned actions such as:
- category-wide sales
- store-wide price adjustments
- setting floors and ceilings across an existing catalogue
- cleaning up prices with rounding
When using bulk tools, work with a clearly defined scope and review the effect carefully before applying large changes.
Pay attention to product types
Simple products and variable products can behave differently in the dashboard and in pricing recommendations.
For variable products, make sure you understand whether pricing is being managed at parent level, variation level, or across shared-price variations. This helps avoid confusion when reviewing recommendation chips and product detail.
Use floor prices consistently if you want margin insight
If you want margin percentage and profit-style briefing content to be meaningful, floor prices need to be used consistently and sensibly.
If floor prices represent a realistic cost baseline, Pricing Analyser can provide much more useful margin-based insight. If they are incomplete or inconsistent, the margin output will naturally be less useful.
Use trend as a directional signal, not a volume measure
Trending is intended to show whether recent sales are stronger or weaker than the earlier baseline. It is not a substitute for total sales.
This means it is often best used to spot change in direction, while total sales signals are used to judge overall strength.
Tune your thresholds over time
The right rule thresholds depend on your catalogue, pricing model and sales volumes.
It is normal to refine rule thresholds after you have seen how the first round of recommendations behaves. In many cases, a small threshold adjustment can make a rule much more useful.
Use category-focused review where helpful
If your catalogue covers several different types of products, use the category filter to review one area of the store at a time.
This often makes recommendations easier to interpret because different product groups may have very different pricing behaviour.
Keep the workflow practical
Pricing Analyser is at its best when it supports regular commercial judgement rather than replacing it.
The most effective workflow is usually:
- configure sensible settings and boundaries
- create a small number of clear rules
- review dashboard recommendations regularly
- inspect the supporting charts and explanation
- apply changes with intent
Next step
Next, see the Glossary for a quick reference to the key terms used throughout Pricing Analyser.